What to watch on YouTube: Tom Rosenthal's music videos

Tom Rosenthal is a London based artist, whose quirky melodies and lyrics make me laugh and cry. Almost as much as I love his music, I love the videos attached to the songs. There is different approaches to music videos and I appreciate the way I feel like Tom himself sees videos really connected to his artistic work.

Many of the videos are made by him and his friends; they might be simple but almost all of them include some clever hook that makes them special and beautiful. My favourites are the new poetic Lead Me To You (directed by Annlin Chao) and Middle of My Mind.

There's so much beauty, meaning and power in something so terribly vulnerable and humane.